David Osbaldestin

Senior Lecturer, Birmingham city university


Research Interests

David’s research focuses on the production of a new historical narrative that will enable a new understanding of the development, deployment and influence of sanserif printing types viewed not just through the eyes of the manufacturers’ but also from the perspective of the users and the audience; and in doing so produce an interpretation of the sanserif based both on its relative importance in use, as opposed to an evaluation simply on its design merit. The overarching question of his research considers typography as index that reflects cultural values. The investigation focuses on printed ephemera from the long nineteenth century, printed in Birmingham or about Birmingham.

A practicing typographer and graphic designer, David manages the BCU live creative agency, a student-led design studio and enterprise initiative. He is a KTP and KEEN Supervisor facilitating two European research projects in Digital Brand Design funded by the Economic and Social Research Council (ESRC) and the University of Wolverhampton and serves on Print Networks (Book History Research Network). 


Ph.D. Candidates